Marketing guides

This is a new section which will:

• explain some of the basics of marketing
• discuss other business and management topics
• include some practical guides and tips on topics that often cause difficulties
• more guides are in preparation

Sections

Editorial

• Apostrophes
• SEO and editorial style guide
• Hyphens, em and en rules

Marketing and management

• Marketing and communications definitions
• Marketing mix
• Milestones in management

Practical guides and tips

• Typefaces and fonts
• Colour systems

Demographics and statistics

• Demographics and statistics

Terminology

• Terminology